Wednesday, April 02, 2003

04/02/03’s illustrious band:

Canned Meat Can-Can


Brought to you by Hormel, makers of Spam. This month's reading from the Book of Spam:


Hormel honcho Jay Hormel came up with some very creative ideas to promote Spam. Like the Hormel Girls. This special sales team was originally composed entirely of ex-servicewomen (which provided work for some of those who had left the armed forces after WWII). All Hormel Girls were required to possess character, musical ability, and a talent for sales. At first, they visited grocers, entertained at civic meetings, and marched in parades.


The next project for the Hormel Girls was to be a nationwide radio show. The requirement that all members be former service personnel was dropped in order to find the large amount of musical talent needed: an orchestra of 24, a chorus of 36, and a band of 60. "Music With the Hormel Girls" was on the air for 5 years. When the Girls weren't on the air, they toured the country in a caravan of 35 white cars, selling Spam.


Have I mentioned lately how much I appreciate my cozy, Spamless little desk job?


E-mail the Media Sensation: jugglernaut@hotmail.com

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